E-commerce Marketing Specialist Job Vacancy in Lobatse, Botswana – E-commerce and Digital Marketing

July 26, 2026
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Job Description

Position: E-commerce Marketing Specialist

Company: Jumia

Location: Lobatse, Botswana

Experience: 3-5 years

Education: Bachelor’s degree in Marketing or related field

Employment Type: Full-time

Industry: E-commerce and Digital Marketing

Department: Marketing

Vacancies: 1

Company Overview

Jumia is a leading e-commerce platform in Africa, offering a wide range of products and services to customers across the continent. With a strong presence in Botswana, Jumia is committed to providing innovative solutions and exceptional customer experiences.

As a key player in the e-commerce industry, Jumia is dedicated to empowering local businesses and promoting economic growth in the region. Our team is passionate about delivering high-quality products and services that meet the evolving needs of our customers.

At Jumia, we believe in fostering a culture of innovation, creativity, and collaboration. Our team is comprised of talented individuals who share a common goal of driving growth and success in the e-commerce space.

Job Overview

We are seeking an experienced E-commerce Marketing Specialist to join our team in Lobatse, Botswana. As an E-commerce Marketing Specialist, you will be responsible for developing and implementing effective marketing strategies to drive sales and growth on our e-commerce platform.

Working closely with our marketing team, you will analyze market trends, customer behavior, and competitor activity to inform your marketing strategies. You will also collaborate with our product team to ensure that our marketing efforts are aligned with our product offerings.

Visit our website to learn more about our company culture and values.

Key Responsibilities

  • Develop and implement effective marketing strategies to drive sales and growth on our e-commerce platform
  • Analyze market trends, customer behavior, and competitor activity to inform marketing strategies
  • Collaborate with the product team to ensure that marketing efforts are aligned with product offerings
  • Manage and optimize marketing campaigns across various channels, including social media, email, and paid advertising
  • Monitor and report on key performance indicators (KPIs) to measure the success of marketing campaigns

Required Skills

  • Bachelor’s degree in Marketing or related field
  • 3-5 years of experience in e-commerce marketing or a related field
  • Proven track record of developing and implementing successful marketing strategies
  • Strong analytical and problem-solving skills
  • Excellent communication and collaboration skills

Education

Bachelor’s degree in Marketing or related field

Experience

3-5 years of experience in e-commerce marketing or a related field

Benefits

  • Competitive salary and benefits package
  • Opportunities for career growth and development
  • Collaborative and dynamic work environment
  • Access to cutting-edge technology and tools

Training

We offer comprehensive training and development programs to ensure that our employees have the skills and knowledge needed to succeed in their roles.

Working Environment

Our office is located in Lobatse, Botswana, and offers a collaborative and dynamic work environment.

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Application Process

To apply for this role, please submit your resume and cover letter to our website.

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Equal Opportunity Statement

We are an equal opportunity employer and welcome applications from diverse candidates.