Social Media Manager Job Vacancy in Gaborone, Botswana – Marketing and Advertising

Marketing
Kasane
July 11, 2026
Full Time
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Job Description

Position: Social Media Manager

Company: Unilever Botswana

Location: Gaborone, Botswana

Experience: 3-5 years in digital marketing or social media management

Education: Bachelor’s degree in Marketing, Communications, or related field

Employment Type: Full-time

Industry: Marketing and Advertising

Department: Digital Marketing

Salary: SSP 150,000 – SSP 250,000 per annum

Vacancies:1

Company Overview

Unilever Botswana is a global leader in consumer goods, committed to sustainable business practices and innovative marketing solutions. With a strong presence in Botswana, the company empowers communities through responsible sourcing, eco-friendly products, and digital transformation. As a Social Media Manager, you will play a pivotal role in shaping Unilever’s digital footprint and connecting with consumers across Botswana and the broader region.

Job Overview

Unilever Botswana is seeking a dynamic Social Media Manager to lead the development and execution of digital marketing campaigns. This role will focus on leveraging social media platforms to enhance brand visibility, engage audiences, and drive business growth. The ideal candidate will collaborate with cross-functional teams to create compelling content, analyze performance metrics, and stay ahead of digital trends.

Key Responsibilities

  • Develop and implement social media strategies aligned with Unilever’s brand objectives.
  • Create and curate engaging content for platforms including Facebook, Instagram, LinkedIn, and Twitter.
  • Monitor and analyze campaign performance using tools like Google Analytics and Hootsuite.
  • Collaborate with marketing teams to integrate social media efforts with broader digital campaigns.
  • Engage with followers, respond to inquiries, and manage online reputation.
  • Stay updated on emerging social media trends and competitor activities.

Required Skills

  • Proven experience in social media management and digital marketing.
  • Proficiency in content creation, including copywriting and visual design tools (Canva, Adobe Creative Suite).
  • Strong analytical skills with the ability to interpret data and optimize campaigns.
  • Excellent communication and interpersonal skills for team collaboration.
  • Knowledge of SEO/SEM and paid social advertising (Facebook Ads, Google Ads).

Education

  • Bachelor’s degree in Marketing, Communications, or related field.
  • Relevant certifications (Google Analytics, HubSpot, or social media platform certifications) are a plus.

Experience

  • 3-5 years of experience in social media management or digital marketing roles.
  • Experience in the consumer goods or FMCG sector is preferred.

Salary

SSP 150,000 – SSP 250,000 per annum, depending on experience.

Benefits

  • Comprehensive health insurance coverage.
  • Performance-based bonuses and incentives.
  • Professional development opportunities and training programs.
  • Flexible work arrangements and remote work options.
  • Employee wellness initiatives and community engagement programs.

Training

  • Onboarding training to familiarize with Unilever’s brand guidelines and digital tools.
  • Workshops on advanced social media analytics and content strategy.
  • Access to global Unilever marketing resources and best practices.

Working Environment

Unilever Botswana fosters an inclusive, innovative, and fast-paced work environment. The role requires collaboration with teams across departments and regions, with opportunities to work on high-impact campaigns that align with Unilever’s sustainability goals. The position is based in Gaborone, with occasional travel to regional offices or events.

Application Process

Interested candidates should submit their CV and a cover letter detailing their social media achievements to the official Unilever Botswana careers portal. For more information about job vacancies in Botswana, visit https://botswanajobsearch.com or explore additional opportunities at https://www.kenyajobsearch.com.

Equal Opportunity Statement

Unilever Botswana is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Qualified candidates from all backgrounds are encouraged to apply.

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